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Bidding farewell to bwin party’s Facebook application, Sportster

Tom Lasten 5 February 2015 - 10:36:13
Bidding farewell to bwin party’s Facebook application, Sportster

It was a pleasure which lasted only briefly for sports betting fans. The bookmaker Bwin.party has announced its intention to close its ‘Sportster: Bet and win’ application at the end of the month on the social networking site, Facebook. The application was launched last September in partnership with social network technology providers Nordeus and Win Interactive. We are saddened to hear such news and are concerned about what could have caused this sudden change. It used to be so easy to place sports Frbets on Facebook. However, Bwin.party thought otherwise. We shall provide detailed information on the news which has upset a large number of users of the application.

An application which lasted no more than 5 months

It is truly a sad day for fans of sports betting of whom a significant number can be found in Sweden. Although Bwin.party launched its application on Facebook in the aim of making it easier to place sports bets online, it has however experienced a change of heart 5 months later and has withdrawn its highly popular online application. Sportster was the most popular betting game on Facebook. By playing it users could test their knowledge of football and play against other players.

‘The application, which brings together more than 30,000 users on Facebook, allows players to place bets on real / or virtual matches and participate in tournaments, among 4 players based on virtual matches.’

The application, which brings together more than 30,000 users on Facebook, allows players to place bets on real / or virtual matches and participate in tournaments, among 4 players based on virtual matches. The tournaments include 11 different levels, and if your bets prove to be fair, you have the opportunity to win a very nice jackpot. The application bases its virtual games on official statistics of the proposed teams and only unbeatable fans of football armed with their knowledge, can claim the ultimate jackpot.

Bwin.party’s Explanations

Despite the rapid success of the application, Bwin.party has decided to go ahead with its decision to withdraw the application from Facebook. Earlier this month, users were greeted with the following message from the Bwin.party team: ‘Dear users, we regret to inform you that Sportster will be permanently removed from Facebook on 30 January. Please note that you will unable to log into the game after the announced date.’

The message from the bookmaker is pretty clear. However, the question remaining on everyone's mind is: why? Bwin.party is still yet to make any public statement on the closure of its Sportster game on Facebook. However, Casino Bonuses Index.com’s team has led an investigation to find out more about the case. Our findings show that the news came just after Bwin.party’s recent announcement of about the potential sale of its development studio Win Interactive. The operator said it was considering withdrawing funding for its investment to the tune of nearly € 50 million planned for its developer of social games. Although many operators are flocking to the design of social games, Sportster’s closure confirms the difficulties encountered by sports betting operators in creating these games. This announcement resonates with that of the bookmaker Paddy Power, which in December 2014 had terminated its real money Facebook application after the product failed to meet expectations hoped for by the company.

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